3 Stats that Will Make You Re-Think Your Email Marketing Strategy

2020-01-05T09:42:07-07:00

I’ve got some interesting statistics here that could lead you to reshape your marketing priorities. Econsultancy recently published their 10th Annual Email Marketing Industry Census, and things are looking positive. The report is probably longer than you want to read (over 80 pages [...]

3 Stats that Will Make You Re-Think Your Email Marketing Strategy2020-01-05T09:42:07-07:00

5 Common Email Marketing Challenges – And How to Overcome Them

2020-01-05T09:42:16-07:00

Email continues to provide the most effective method of marketing. Not only that, research has shown that it’s one of the least difficult to execute. However, as with any channel of communication, email marketing does not come without its share of obstacles. It [...]

5 Common Email Marketing Challenges – And How to Overcome Them2020-01-05T09:42:16-07:00

Email Marketing Is Essential for eCommerce Businesses in 2017

2020-01-05T09:43:15-07:00

A study in 2014 found that email marketing was responsible for more than a quarter of all ecommerce sales on Black Friday across all industries. That makes email marketing the most effective marketing channel used. That statistic was taken a couple of years [...]

Email Marketing Is Essential for eCommerce Businesses in 20172020-01-05T09:43:15-07:00

Is Email Marketing Dead Among Younger Demographics?

2019-08-08T04:29:01-07:00

If you read through various studies on the same marketing topic, you will almost certainly find some inconsistencies in the results, but those differences are often nuanced. As an example, look at the wealth of information researching the adoption of ad-blocking software. The [...]

Is Email Marketing Dead Among Younger Demographics?2019-08-08T04:29:01-07:00

6 Reasons You Should Hire a Cannabis Marketing Agency for Your Business

2019-08-08T04:22:53-07:00

The cannabis industry continues to grow as more states legalize the medical and recreational use of the drug. With numerous states likely to legalize in the upcoming November election, further industry growth is inevitable. With increased demand within the market comes increased supply, [...]

6 Reasons You Should Hire a Cannabis Marketing Agency for Your Business2019-08-08T04:22:53-07:00

Increase Sales Through Abandoned Cart Messaging

2019-08-08T04:29:09-07:00

We recently discussed how to avoid the most common blunders in email marketing. This week, we’ll discuss now to boost your revenues through the use of cart abandonment messages to your customers. Why Send Cart Abandonment Messages? Online shoppers abandon their shopping cards [...]

Increase Sales Through Abandoned Cart Messaging2019-08-08T04:29:09-07:00

How to Avoid Common Email Blunders

2019-08-08T04:29:15-07:00

It’s something we’ve all fallen victim to. Regardless of your level of experience in email marketing, mistakes do happen. After constructed a carefully crafted, persuasive message for your audience, one that you know will have a compelling effect, you hit send and wait [...]

How to Avoid Common Email Blunders2019-08-08T04:29:15-07:00

6 Email Marketing Predictions for 2016

2019-08-08T04:30:56-07:00

Holiday promotions are now behind us, and many are now implementing their email marketing strategies for the year ahead. To be successful in this increasingly competitive space, you must identify the trends as they happen, and plan creative email campaigns to capture the [...]

6 Email Marketing Predictions for 20162019-08-08T04:30:56-07:00

10 Email Best Practices For Getting Noticed [Infographic]

2019-08-08T04:31:28-07:00

Well over 100 billion emails are sent every hour, making it a more challenging job for marketers to put their message in front of their audience. The infographic from Madison Logic below outlines 10 best practices for getting your emails noticed. Surprisingly, the [...]

10 Email Best Practices For Getting Noticed [Infographic]2019-08-08T04:31:28-07:00

7 Invaluable Email Marketing Strategies to Boost Open Rates

2019-08-08T04:31:35-07:00

Email is the preferred method of communication for 72% of U.S. business, according to a recent study by MarketingSherpa. Like all marketing activities, it’s important to approach email with a planned strategy for grabbing the attention of your subscribers. Used properly, email has [...]

7 Invaluable Email Marketing Strategies to Boost Open Rates2019-08-08T04:31:35-07:00
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